Free, with no sign in and nothing to install

Connect GTM Alpha to your app

For founders, marketing and sales teams. The decision: whether to run GTM Alpha in a browser with no sign in, or inside the assistant you already use.

Add GTM Alpha to your assistant with its MCP address, then ask for an EPIC audit or a 30, 60 or 90 day plan. The connector works with Claude, ChatGPT, Cursor, VS Code and Windsurf. Gemini CLI and Antigravity use the separate Helix skills package. The Ask Helix panel opens Claude or Gemini to help you, but it does not run the tool or install a connector.

Where it works: in a web browser with no sign in, in Claude as a connector (including Claude Code and Cowork), in ChatGPT, in Gemini through the Helix GTM Suite skills package, and in Cursor, VS Code and Windsurf as an MCP server.

By Shashwat Ghosh, Co-Founder and Fractional CMO, Helix GTM Consulting · Last updated 5 November 2026

GTM Alpha has three tools:

EPIC motion scores and first 30 days (gtm_consultation): Helps you decide which go to market motion to lead with and what to do first. You give your main GTM challenge, plus your stage and industry and the optional ACV, deal cycle, NRR, TAM, self serve, deal source and geography for a full score. You get a score from 1 to 10 for each of the four EPIC motions from the documented rubric, the primary and secondary motion and the first 30 days of steps for the primary motion, with sector notes when your inputs name the sector. Without the optional inputs the result is marked preliminary.
EPIC scores (epic_audit): Helps you decide which go to market motion fits your company. You give your GTM challenge, plus your stage and industry and the optional inputs (ACV, deal cycle, NRR, TAM, self serve, deal source, geography) for a full score. You get EPIC scores from 1 to 10 for Ecosystem and ABM, Product-Led Growth, Inbound and Outbound, and Community-Led, the lead motion, warnings and notes, and the sector's buying committee and usual objections when your inputs name the sector. Without the optional inputs the result is marked preliminary.
GTM Roadmap (generate_roadmap): Helps you decide what to do in the next 30, 60 or 90 days for one motion. You give the EPIC motion (E Ecosystem and ABM, P Product-Led Growth, I Inbound and Outbound, C Community-Led) and the time frame. You get immediate, short term and medium term steps, without the self serve steps when your business model is not a software subscription. It builds text from your inputs only.

To add it in ChatGPT, open the connectors (apps) section in ChatGPT's settings, turn on developer mode if your plan requires it, create a connector with the URL https://gtmalpha.gtmhelix.com/mcp and no authentication, then enable it in a chat.

Support: shashwat@gtmhelix.com or GitHub issues. Privacy policy: gtmalpha.gtmhelix.com/privacy.

Limits: each request can be up to 64 KB, a tool name up to 100 characters and each text input up to 4,000 characters. Batch requests are not supported, so send one JSON-RPC message per request. The server allows 300 requests a minute.

Set it up in Claude

Add GTM Alpha as a custom connector in four steps, with nothing to install.

Claude on the web, desktop or mobile (no install):

Open Customize, then Connectors, select + and choose Add custom connector
Name it GTM Alpha
Enter https://gtmalpha.gtmhelix.com/mcp as the MCP server URL
Leave the sign in fields empty, then select Add

Or run it locally with the npm package:

In Claude Code, one command adds it:

claude mcp add gtm-alpha -- npx -y @shashwatgtmalpha/gtm-alpha-mcp-server

In Claude Desktop, add it to the configuration file.

Configuration file location:

Windows: %APPDATA%\Claude\claude_desktop_config.json
macOS: ~/Library/Application Support/Claude/claude_desktop_config.json

Setup steps:

Open the configuration file in your text editor
Add the GTM Alpha server configuration
Save the file and restart Claude Desktop
Test it with this prompt: "Use GTM Alpha to run an EPIC audit on our GTM."

MCP Registry npm package

claude_desktop_config.json

{
  "mcpServers": {
    "gtm-alpha": {
      "command": "npx",
      "args": ["-y", "@shashwatgtmalpha/gtm-alpha-mcp-server"]
    }
  }
}

Set it up in Cursor or Windsurf

Connect GTM Alpha to Cursor or Windsurf with npx.

Configuration file:

.cursor/mcp.json (in your project root)

npm package:

@shashwatgtmalpha/gtm-alpha-mcp-server

mcp.json

{
  "mcpServers": {
    "gtm-alpha": {
      "command": "npx",
      "args": ["-y", "@shashwatgtmalpha/gtm-alpha-mcp-server"]
    }
  }
}

Set it up in ChatGPT

ChatGPT can use remote MCP servers as custom connectors on plans that allow developer mode. In ChatGPT's settings, open the connectors (apps) section, turn on developer mode if your plan requires it, create a connector with the URL https://gtmalpha.gtmhelix.com/mcp and no authentication, then enable it in a chat. Menu names change between ChatGPT releases, so check OpenAI's help centre for the current path.

Connector address:

https://gtmalpha.gtmhelix.com/mcp

What you can ask for:

For developers

How the connector works

Address: https://gtmalpha.gtmhelix.com/mcp (the older address /mcp-sse also works)
JSON-RPC 2.0 over HTTP POST (Streamable HTTP transport, JSON responses)
MCP protocol versions: 2025-06-18, 2025-03-26, 2024-11-05
Server version: 1.3.20
Safety annotations: all three tools are marked read only
Tool names: gtm_consultation (EPIC motion scores and first 30 days), epic_audit (EPIC scores), generate_roadmap (GTM Roadmap)

Call a tool

API request example (curl)

curl -X POST https://gtmalpha.gtmhelix.com/mcp \
  -H "Content-Type: application/json" \
  -d '{
    "jsonrpc": "2.0",
    "id": 1,
    "method": "tools/call",
    "params": {
      "name": "gtm_consultation",
      "arguments": {
        "gtm_challenge": "How to enter enterprise market?"
      }
    }
  }'

List the tools

Get the tools list (curl)

curl -X POST https://gtmalpha.gtmhelix.com/mcp \
  -H "Content-Type: application/json" \
  -d '{
    "jsonrpc": "2.0",
    "id": 1,
    "method": "tools/list"
  }'

Start a connection

Initialize (curl)

curl -X POST https://gtmalpha.gtmhelix.com/mcp \
  -H "Content-Type: application/json" \
  -d '{
    "jsonrpc": "2.0",
    "id": 1,
    "method": "initialize"
  }'

Call it from your own code

Use the MCP address above, or the REST API described in the API documentation. To run the server on your own machine, use the npm package:

npm install

npm install @shashwatgtmalpha/gtm-alpha-mcp-server

# Or run directly with npx
npx @shashwatgtmalpha/gtm-alpha-mcp-server

npm package · MCP Registry

Get your free EPIC audit

Or email: shashwat@gtmhelix.com

Try these prompts

Use GTM Alpha to run an EPIC audit: telecom (managed SD-WAN and business internet for companies with many branches), Series B, deal cycle 150 days, ACV $240,000, not self serve, most deals come through outbound, selling in India.
Use GTM Alpha to run a free EPIC audit for a spend management software company (every figure here is an example): Series A, ACV $24,000, deal cycle 60 days, 9,000 target accounts, not self serve, mostly inbound, India. We want to win midsize companies that have a finance controller and an ERP.
Use GTM Alpha to build a 60 day GTM roadmap focused on the Ecosystem motion.

Before you connect GTM Alpha

Claude plan: any. Custom connectors work on Claude's Free, Pro, Max, Team and Enterprise plans; the Free plan allows one custom connector.
Team or Enterprise: only an Owner can add a custom connector, under Organization settings, Connectors, Add, Custom, Web. Members then turn it on under Customize, Connectors.
Accounts and keys: none. There is no sign in and no API key.
Local use: the npm package needs Node.js 18 or later.

Who is GTM Alpha not ideal for?

GTM Alpha is a read only strategy tool for B2B teams choosing which go to market motion to lead with. It is not the right fit for:

Teams that want a strategy written by AI: the EPIC scores follow fixed rules from the documented rubric, and no AI model writes them.
Companies that cannot share basic numbers: if contract value, deal cycle, net revenue retention or target account count is missing, the result is marked preliminary.
Anyone who needs live market data: GTM Alpha does not look anything up and works only from what you enter.
Anyone who needs a tool that writes to a CRM or other systems: all three tools are read only and return analysis only.

All MCP connectors by Helix GTM Consulting

GTM Alpha is one of six free, read only MCP servers for Claude. The other five are:

How to read the answer

When your assistant calls GTM Alpha, the connector returns scores from 1 to 10 for the four go to market motions (Ecosystem and ABM, Product-Led, Inbound and Outbound, and Community), the rule adjustments that produced each score, any warnings, and, from the roadmap tool, a 30, 60, or 90 day roadmap. If you leave out optional deal figures such as contract value or deal cycle, the result is marked preliminary.

What to do next

Founder: Connect GTM Alpha in your assistant and run an audit with your real contract value and deal cycle to choose your primary motion.
CEO: Share the connector address with your leadership team so everyone scores go to market options against the same fixed rubric.
CMO: Run the EPIC audit and the GTM roadmap in your assistant to plan your next 60 or 90 days of marketing programs.
CRO: Use the motion scores and warnings in your assistant to pressure-test sales coverage and pipeline assumptions.
Demand generation head: Generate the 30, 60, or 90 day roadmap for your lead motion and turn the immediate milestones into campaign tasks.

Why come back

Come back when you add a new assistant, onboard a new team member, or re-score your motion after a change in contract value or sales cycle. The tool applies the same fixed rules every time. It does not call an AI model, and this site does not keep what you enter.

Choose your app

Run the free audit in your browser. Copy its result into ChatGPT, Claude or Gemini when you want help acting on it. The MCP connector works with supported plans in Claude, ChatGPT, Cursor, VS Code and Windsurf. Gemini CLI and Antigravity use the separate Helix GTM Suite skills package.

Use it in Claude, ChatGPT or Gemini · How to install